Like most things, there’s plenty of jargon that gets thrown around during the branding and web design process that can leave you scratching your head. This glossary isn’t the only one of its kind, but it is the only one specifically tailored to help you better understand the vocabulary of the branding world. You can use this glossary of terms to streamline communications when building and managing your brand, whether you’re new to branding or a veteran.
Over time, this glossary will be updated with new terms. Don’t see a term you’re looking for in our branding glossary? Let us know.